And in English: On week of #Threads in #europe, and it has been getting calmer already:
@heiseonline got eight times as much traffic from #X/ #Twitter as from Threads. From #Mastodon came half as much as from X, but we still don't see a good part. It certainly is quite a bit higher.
If you put that in comparison to the number of followers on each platform, #Mastodon is still in the lead, Threads only in place 4.
( 1/3)
But there is one big caveat: On #X, #Mastodon and #Bluesky all of our articles are being posted (automatically). That's not (yet) possible on #Threads, so there are far fewer posts and links, that are put there manually.
If you take that in account and compare only articles, that were also linked to on Threads, it's far in the lead.
(That's also how I analyzed the performance of #Mastodon in the first months.)
( 2/3)
Of course, that's quite a lot of fiddling. The absolute numbers are still minimal.
Much more interesting is @Flipboard, a platform that is now going full-in into the #Fediverse. If you want to get the #news to the people, it's the much more obvious way than #X, #Mastodon, #Bluesky and #Threads. And, I think, we overlooked it a bit.
Although https://flipboard.com/@heiseonline has just 6000 follower, the traffic (in absolute numbers) from there is already on par with #Twitter.
( 3/3)
@mho @Flipboard when are you going to send me the invite code for Bluesky???
@mho That's a very interesting result. I wonder if there's a "salinity" effect, where new users of a service are going to be more engaged, and perhaps more motivated to engage in order to demonstrate the viability of the network. Whereas an older network is going to have a lot of dead followers or bots.
Also, quite a few people automatically strip off tracking links on URLs (ClearURLS ) so I wonder if enough do that to skew it.
@mho Thank you for these updates! I find them very detailed and helpful data!